Katy Hearn is a personal trainer that has utilized Instagram to promote her fitness success. She posts photos and videos on a daily basis to provide motivation and instruction to those looking to attain a certain body image and muscle gain goal. She also uses her social media to advertise for Ravish Sands, a bikini organization that fashions bikinis for competition and beach wear.
Katy uses Instagram to post information regarding her seasonal fitness competitions for women who are looking for a personalized fitness program and rewards the winners of her competitions with gift cards and a certain monetary amount. She then posts the winner transformation photos to her account to show her work's credibility and results-oriented goal. All while running her own personal fitness program, Katy models Ravish Sands' products to show case her fit body, her muscle definition, along with the bikini company's competition and beach wear for women to get a visual on the fit and style offered by the company. Katy's type of modelling and Instagram profile gains followers of all kinds that are subjected to Katy's advertising and that promotes heavy fitness training all in one location that has lead to her growing success.
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